Utibe Mbagwu


Hi, I'm Utibe! I'm a social media strategist, writer, content producer currently working at Instagram. For almost four years, I managed all Into The Gloss social media profiles and coordinated most of Glossier's social media channels within a tight social media team.
My career in content marketing spans the beauty, film, and arts industry in New York City. In my work, I seek to create engaging content that fosters community and connection.

I'm working on:

Behind The Screens, a social media resource platform that centers content editors and creators of color. 

+ taking clients! Let's work together  ➡️ utibe.mbagwu@gmail.com


Into The Gloss: Top Shelf

New York Magazine

The Strategy

Using Format